Just like a machine, websites need tune-ups and preventative maintenance done to stay relevant and at their best. FirstLink keeps on top of the current trends and industry requirements that will make your website stand out to the most discerning viewer of your website, the search engines.
The inner workings of website functionality are always in flux due to the changing technologies of the internet. New security measures are routinely introduced to stop vulnerabilities in website code. These can range from blocking some aspects of your website from public view or access, installing new patches for plugins or applications you run on your website, all the way to website redesign or compliance testing.
Aside from security measures that need to be taken to have an up-to-date web presence, there are changing requirements search engines use to help get people to the best resources on the internet. This includes security certificates, keyword and specific content targeting, linking, advertising and even branching out to social media. With the ever-increasing use of mobile devices today, even the way your website reacts to other viewing modes will determine how you are ranked.
We keep on top of the current trends and industry requirements that will make your website stand out to the most discerning viewer of your website, the search engines.
With FirstLink you become a partner in the design process, providing suggestions and choosing from multiple design options before we proceed with the construction of your site. From brochure websites to complex business intranets, contact us today to discuss your internet desirables.
Yes, the visual design of a website is only part of the process of creating a modern website, but at FirstLink we take the design step very seriously. A website can provide many different tools and functions for businesses and their customers, but the design aesthetic of your site delivers the first impression of your company and your brand to the customer. We all know first impressions are extremely important to turning browsers into customers.
FirstLink’s web designers are all formally trained in the visual arts and they have many years of experience creating eye catching browser-independent websites. When you enlist the FirstLink design team to create a dazzling custom design for your website, you can be sure you will get what you’re looking for because of our meticulous design process.
FirstLink never just hands you a single design and expects you to run with it. With FirstLink you become a partner in the design process, providing suggestions and choosing from multiple design options before we proceed with the construction of your site. We know that you’ll be working with your website for a long time to come, and we want to make sure that you’re proud of the first impression that your website delivers.
Search Engine Optimization (SEO) is what can be done to help your website get noticed and ranked higher by search engines like Google, Yahoo and Bing. For over 10 years First Link has provided market intelligence solutions based on comprehensive analysis of promotional advertising.
For over 10 years First Link has provided market intelligence solutions based on comprehensive analysis of promotional advertising. FirstLink has extensive experience to help you integrate Google Analytics to monitor the usage of your website. This allows you to discover how people come to visit your website, whether by search keywords, links from other websites or directly typing in your domain name. See how long users stayed, what pages they looked at and eventually when they leave.
Over time you can use these reports to spot trends in user experiences that will help you tweak website content, navigation paths and other parts of the experience based on analyzing these reports. By supporting clients throughout the entire promotional planning life-cycle, we help companies swiftly resolve issues and meet their goals.
The economic climate has created a more price-sensitive consumer. Retail success comes through the execution of a comprehensive strategy addressing promotion, pricing, consumer insights and execution. FirstLink solves business issues with insight derived from high-level price tracking and analysis. FirstLink provides solid and timely market information which includes:
- Real time price comparison reporting
- Multiple source/retailer comparison
- Assimilation of “In Cart” pricing
- Pricing synchronization between all pricing environments
- Price Exception Reporting
- SKU level pricing variance to your competitors
- E-mail notifications for alerts, reports, or discrepancies
- Provides data structure and tools that integrate multiple data sources and APIs
When website templates or plugins don’t offer the functionality you need, FirstLink can develop it for you. Just tell us what you need and FirstLink will work with you to design and deliver the best solution for your website or application.
Application Development– Website applications give visitors to your site that special interactive experience without them having to install anything extra. By using the website browser it bridges the gap between the website server and the user’s computer or device so that the experience remains consistent without worry of the user’s device type or operating system conflicting with the application.
CMS – Content Management Systems (CMS) are a way to manage all the publicly viewed content on your website without having training in website coding or programming languages. Simple, logical layouts with intuitive graphical user interfaces allow easy updates to your website. The back end allows for images, content and color schemes to be changed. Adding new products, changing menu prices, or simply changing a contact e-mail address is all done through CMS.
WordPress – The most popular CMS for blogging websites and one of the most popular overall. With an extensive base of themes and plugins, WordPress allows for very specialized and unique websites. WordPress also has extensive documentation from the user community so support for common issues or instructions for plugins are easy to come by. We host single WordPress instances and multi-site WordPress instances within a single codex. Our experience with WordPress is impressive and our programming knowledge can help your organization with simple or complex WordPress integration. WordPress is widely used and therefore widely attacked. We have developed security measures to monitor and defend against standard and advanced attacks against WordPress.
Drupal – Like WordPress, Drupal has a large base of users that actively contribute to online forums. Drupal tends to be more of a generic CMS than directed toward blogging like WordPress. It has a ton of modules to allow you management of forums, profiles and even setting different levels and types of categories and content that displays.
FirstLink will ensure that the right information is presented in the right way, in the right place, and at the right time.
Ensuring that the visual structure and presentation of information on an application is intuitive and correlated with existing user mental models and expectations is a cornerstone of the UX design. We ensure that the right information is presented in the right way, in the right place, and at the right time. Utilizing a wireframe is the best way to visualize data structures and represent UI features. It enables effective communication between team members and, more importantly, allows for early testing of workflows, navigation, and overall data structure.
- Information Architecture
- Clickable Prototypes